NAADS Luxury Hair
NAADS Luxury Hair is a Ghanaian company specializing in premium human hair extensions and related beauty products. Known for its focus on quality and style, the brand caters to West Africa’s growing luxury beauty market and serves a global clientele through both in-store and online sales.
Key facts
· Industry: Hair and beauty
· Headquarters: Accra, Ghana
· Products: Human hair extensions, wigs, closures, and frontals
· Target market: High-end and fashion-conscious consumers
Products and Services
NAADS Luxury Hair offers a variety of human hair types, including straight, wavy, and curly textures. The company provides custom wig services and installations, emphasizing natural looks and durability. Its catalog appeals to both everyday wearers and professionals in entertainment and fashion.
Market Position
Positioned as a premium beauty brand, NAADS competes with international hair suppliers by highlighting product longevity and ethically sourced materials. The company’s branding aligns with modern African luxury aesthetics, attracting influencers and stylists in Ghana and beyond.
Presence and Customer Engagement
Operating primarily from Ghana, NAADS Luxury Hair maintains an active online presence through social media and e-commerce platforms. This digital strategy enables the company to reach customers across Africa, Europe, and North America, expanding its reputation in the luxury beauty segment.
VISION:- To become a global luxurious hair brand by sourcing and importing the finest premium human hair from around the world to redefine beauty and confidence of women around the world.
MISSION STATEMENT:-Naads luxury hair is committed to sourcing and importing high quality luxurious human hair, providing customers in the Ghana and the rest of the world with authentic, durable and stylish hair products alongside exceptional customer service.